Longhorn Fashions

​Longhorn Fashions, established in 2010 by University of Texas alumna Tessie Watson, is a boutique located at 709 W 22nd St, Suite 116, Austin, TX 78705. The store specializes in women's and children's apparel, focusing on burnt orange clothing and accessories suitable for Texas Longhorns game days and other events. Their curated collection includes dresses, tops, jackets, and more, sourced from both local designers and national fashion brands, ensuring unique and stylish options for customers. ​

In addition to apparel, Longhorn Fashions offers a Custom Hat Bar, allowing customers to design personalized hats with various embellishments such as ribbons, feathers, and branded initials. This service caters to individuals and groups, with options for in-store hat parties and off-site events. The boutique operates Monday through Friday from 11 AM to 6 PM, Saturday from 11 AM to 5 PM, and Sunday from 12 PM to 4 PM. Free parking is available in the garage for customers.