Obvious Shirts

Obvious Shirts is a Chicago-based apparel company renowned for its witty and straightforward T-shirt designs that resonate with sports fans and beyond. Founded in 2015 by Joe Johnson, a passionate Chicago Cubs fan, the company originated from a simple idea: creating shirts with obvious, humorous statements. Johnson's first creation, emblazoned with "JAKE ARRIETA IS GOOD AT BASEBALL," garnered significant attention at a Cubs game, leading to the establishment of Obvious Shirts.

Since its inception, Obvious Shirts has experienced remarkable growth, selling over 150,000 shirts to more than 100,000 fans. The brand's unique approach has earned it a place in various retail outlets, including the Cubs Team Store and Clark Street Sports locations. Beyond its retail success, Obvious Shirts is committed to philanthropy, supporting causes such as ALS research and community initiatives. The company's dedication to quality and humor has solidified its status as a beloved brand among sports enthusiasts and casual wearers alike.