Standard Goods

​Standard Goods is a Seattle-based lifestyle boutique that blends Pacific Northwest charm with curated fashion and gift items. Established in 2015, the store emphasizes North American-made goods and thoughtfully sourced imports, offering a diverse selection that includes apparel, candles, pins, stickers, patches, rain gear, health and beauty products, and more. With locations in Capitol Hill and Ballard, Standard Goods serves as a community hub, participating in events like the Capitol Hill Art Walk, which features local Seattle artists and musicians every month. The store's commitment to quality and community engagement has made it a beloved spot for both locals and visitors seeking unique, functional fashion and gifts. ​

In 2021, Standard Goods relocated its Capitol Hill store to a larger space at 501 E Pike Street, allowing for an expanded inventory and improved customer experience. The new location, approximately twice the size of the previous one, features a garage-style roll-up window and has been thoughtfully renovated to enhance the shopping environment. Owner Jeffrey Gardner and his team have used this opportunity to grow the business, offering benefits like health insurance and a 401(k) plan to full-time employees. Despite challenges posed by the COVID-19 pandemic, Standard Goods has remained resilient, adapting by expanding their webstore offerings while maintaining a strong emphasis on in-person, brick-and-mortar retail experiences.